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Why Google paid $3.2B for a thermostat company

posted onJanuary 14, 2014
by l33tdawg

Google is moving into your home. On Monday, the Internet company said it was acquiring Nest, a maker of smart smoke alarms and thermostats, in a move that gives Google a strong foothold in a hot new market known as the "connected home."

The idea behind the connected home is to connect heating systems, lighting systems and appliances such as refrigerators to the Internet so that they can be made more efficient and controlled from afar. In the process, companies can collect more data about people's habits, something Google loves.

Nest's price tag shows Google means business: $3.2 billion cash. If the deal goes through -- which Google expects in the next few months -- it will be one of its largest acquisitions since the Internet giant bought YouTube in 2006 for $1.6 billion. Google has been interested in Nest since at least 2011, when it led a round of funding in the company, followed by another in 2012.

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