Spam fighting hurts legitimate business?
Australia's Spam Act, which will become law on April 11, may be designed to stop spammers but it is also likely to catch legitimate businesses selling their products and services online.
Clearswift Asia Pacific managing director Chy Chuawiwat said at a Spam Forum today "chances are that the Spam Act will catch some legitimate business people unaware that they are breaking the new law and fines can be hefty for breaches."
Some researchers claim that 80 percent of all e-mails will be spam by 2007, providing impetus to the federal government to tighten the provisions of the Act.
Mike Sadler, OzE-mail director for product development and research, said, "it's one thing to know what is or isn't allowed by the Spam Act, but it could be an entirely different thing knowing what various e-mail gateway operators might classify as unwanted."
"Businesses should be really concerned that they know the message is getting through, and if it doesn't what steps they can take to rectify the issues," Sadler warned.
