Microsoft Files Dispute Against Current Owner of XboxOne.com
Microsoft might have one of the most talked-about products at the moment with the Xbox One, but would you believe it doesn't own the rights to the most obvious domain name to accompany it? Domain squatting is a real issue for companies about to launch a new product. If they register a domain before the official launch, people can find that and subsequently ruin the company's surprise. There's a fine-line here, to be sure.
This particular case is different, however; the domain name wasn't registered just the other day. Instead, a UK resident registered the name XboxOne.com in December of 2011, long before Microsoft itself even likely had a definitive name for its upcoming console. So, what can a company do in this instance? File a dispute with the National Arbitration Forum, an ICANN-approved organization that specializes in dealing with these sorts of matters.
