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MasterCard announces product future around EMV

posted onFebruary 8, 2012
by l33tdawg

As expected, MasterCard has joined Visa in its support for chip-enabled technology, considered one of the most effective ways to deter counterfeit debit and credit card fraud.

Citing the need to keep pace with advances in technology and new channels from which consumers wish to make payments, particularly mobile and online, MasterCard has laid out a "roadmap," which, it said, will provide added security and control in payment choices.

"We're moving toward a world beyond plastic, where consumers will shop and pay in a way that best fits their needs and lifestyles with a simple tap, click or touch in-store, online or on a mobile device,” Chris McWilton, president of U.S. markets at MasterCard, said last week in a news release.

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