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Groupon updates rules on mobile tracking, data sharing

posted onJuly 11, 2011
by l33tdawg

Groupon sent out e-mails to its users this weekend about changes it has made to its privacy statement and terms of use.

Among the most notable changes is more information about the Chicago-based social buying start-up's collection and use of mobile location information.
Said Groupon:

"In short, if you use a Groupon mobile app and you allow sharing through your device, Groupon may collect geo-location information from the device and use it for marketing deals to you (and for other purposes listed in the "How Groupon Uses Personal Information" section of the Updated Privacy Statement)." In other words, if you let them, in order to improve the experience and make the Groupon Now app more useful, you're being tracked.

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