Facebook acquires facial recognition startup, may broaden tagging ability
On Monday, Facebook announced that it would acquire Israeli startup Face.com for an undisclosed amount.
Face.com develops a mobile face recognition platform that can be used in various online and smartphone apps. The implications for how this could affect use on the world’s largest social network are huge—it may soon become even easier for mobile phone users to tag people, blurring the line between the physical and online worlds even further.
“The idea of using facial recognition to help with photo sharing was spurred during geeky garage parties, where it seemed that while many photos are taken, only a few get discovered or shared because only a fraction got tagged,” the company writes on its Frequently Asked Questions section of its site.
