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Devs produce nine new NFC apps at Boston hackathon

posted onSeptember 28, 2011
by l33tdawg

L33tdawg: Don't miss HackWEEKDAY, a 24-hour hackathon to work on security tools which runs alongside the 9th annual HITBSecConf next month - applicants are still welcome with USD1337 up for grabs for the 'best' coder!

Forty-three developers produced nine prototype NFC applications at Isobar's 48-hour hackathon in Boston, including systems for ordering drinks in busy bars and an innovative car parking app.

How difficult is it to create new NFC applications? Public relation and marketing agency Isobar decided to find out earlier this month by hosting 'Create 48', a 48-hour NFC hackathon for developers and designers. According to Michael Nicholas, Isobar's chief strategy officer and the host of the event, the organizers didn't know how many hackers to expect. The event was promoted across the internet, through Twitter and by NFC World, and the organizers were happily surprised when 43 developers and designers showed up.

The hackers, split into 11 teams, had 48 hours to develop an NFC application that in some way improved interactions between brands and consumers. Some teams arrived together with ideas in mind and beer in hand, while other teams were formed on the spot by people who'd never met before. Sponsors provided Samsung Nexus S and Nokia handsets, NFC tags, readers, and demo code. Isobar provided the workspace, food and drink, experts to offer advice, and a place to sleep if needed.

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