Cisco examines path of the Internet over the next 15 years
Consumers will pay for Internet connectivity in a much wider range of ways by 2025, according to a new report by Cisco and the Monitor Group's Global Business Network. The report titled 'The Evolving Internet' examines the driving forces and uncertainties that will shape the path of the Internet over the next 15 years.
The report discusses trends already under way that provide a common foundation for any scenario on the Internet's future. According to Enrique Rueda-Sabater, report co-author and Cisco's director of strategy and economics for emerging markets, the next two or three billion Internet users will be mostly in emerging markets and very different from the first two billion.
Rueda-Sabater said global business models and national policies will fail if they are based on old expectations of behaviour, preferences, and success. Noting that it is difficult to predict the future, GBN cofounder and Monitor Partner Peter Schwartz, said the Internet-related choices being made in 2010 will have long-term consequences.
