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Apple unveils new iPods, Wall Street yawns

posted onSeptember 9, 2008
by hitbsecnews

Apple, the consumer electronics giant, on Tuesday rolled out new versions of its popular iPod music player, but failed to deliver the surprises that finicky investors have come to expect.

The new iPod line announced by CEO Steve Jobs at a press event in San Francisco, which Apple (AAPL, Fortune 500) dubbed "Let's Rock." Among other things, Jobs cut the price on the year-old iPod Touch and unveiled a new Nano video player.

Shares, which were flat throughout the presentation, fell 3% at the end of Jobs speech as investors signaled their disappointment that more sweeping changes in products and pricing weren't in the works. A fresh line of iPods was widely expected ahead of the holiday shopping season. This time last year Apple announced the Touch and the Nano the year before that.L33tdawg: Everyone's waiting for the refreshed Macbook and especially the new and improved Macbook Pro that has been 'just around the corner' since forever!

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