Is Apple still all about the show?
We're putting ourselves more on display than ever.
We're posting our glorious lives to Facebook and our gnarly anger to Twitter. We're preening and posing and dressing to impress. We're constantly slipping selfies into every Snapchat and text, to the point where young women are said to spend five hours a week actually taking them.
Many of our most popular figures manipulate the new media by displaying themselves fully on it. They're famous for knowing how to be famous. So as Apple prepares for another show on Wednesday, should we focus on product improvements or on seemingly more superficial elements?
