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Apple predicted to sell 5M copies of Snow Leopard at launch

posted onAugust 25, 2009
by hitbsecnews

In a new research note to investors, Piper Jaffray has forecast that Apple's new Snow Leopard operating system will sell 5 million copies during its launch window in the September quarter.

Senior Research Analyst Gene Munster believes the sales will bring Apple an additional $66 million in operating revenue during the quarter. However, he believes those totals are already "baked in" to Wall Street's own numbers, given that the sales window and $29 price of Snow Leopard were already known earlier this summer. The $66 million in income would amount to 5 cents in earnings per share for the quarter.

The $29 price point is designed to put a dent in sales of Microsoft Windows. He said the finely tuned operating system upgrade will be used to portray the Mac platform as superior to Windows machines.

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