Apple no longer Thinks Secret?

There have been some indications lately that Apple is taking a less rigorous approach to secrecy. Once the company went to great lengths to conceal its future plans; in recent months there has been a marked increase in the number of leaks that have since proved genuine - take the MacBook Air, Snow Leopard and the newest iPod nanos for instance.

This has not escaped the notice of Nicholas Ciarelli, who as Nick dePlume was the source of many an inside story on Apple as author of the now defunct Think Secret website and the subject of an Apple lawsuit after he leaked details of two new products that proved to be iWork and the Mac mini. At the same time Apple was suing two other websites, all in an attempt to find the source of the leaks and to prevent the sites from publishing “trade secrets”.

But as Ciarelli points out for The Daily Beast, Apple’s litigation was futile. Mac “rumours” have moved from a few small sites to mainstream tech media and beyond.