Amazon Just Conquered the Kids Tablet Market with the $150 Kindle Fire HD Kids Edition Tablet

posted onSeptember 19, 2014
by l33tdawg
http://the-digital-reader.com/wp-content/uploads/2014/09/kindle-fire-hd-kids-31.jpg
Credit: http://the-digital-reader.com/wp-content/uploads/2014/09/kindle-fire-hd-kids-31.jpg

With Kindle Freetime, Kindle Freetime Unlimited, and an investment in an ed tech startup, Amazon has long shown an interest in the footie pajama customer base. On Wednesday they targeted those customers with a new kid’s tablet option.

The Kindle Fire HD Kids Edition is not so much a new tablet as it is a customized version of the Kindle Fire HD 6 or HD 7 tablets which launched Wednesday night.

This tablet has the exact same hardware as the HD 6 and HD 7, only with a few additional features. It costs $50 more than the cheapest ad-subsidized models, and in exchange for that extra cost Amazon will sell you a tablet with a thick rubber shell, a one year subscription to Kindle FreeTime Unlimited, and a two-year “we double dog dare you to break it” warranty.

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