Facebook says it's not tracking links in private messages
Links and "Likes" on Facebook are its currency in terms of attracting and keeping advertisers. But what about private messages, those sent between two Facebook users, and not posted publicly on the site? A new report suggests Facebook is tracking links sent in private messages, as well as counting some of those privately shared links as "Likes."
"A recent online video shows that the social networking site scans the links you’re sending — registering them as though you 'Like' the page you sent. It’s just one example of how online messages that seem private are often actually examined by computers for data," said the Wall Street Journal Thursday.
Facebook does scan private messages for links, but not to use them as "Likes" or for your personal information, the social network says.