Apple will return to CES to talk privacy after a long absence
The annual CES, formerly known as the Consumer Electronics Show, will descend on Las Vegas once again next month. Yet for decades, Apple's skipped the show. On Jan. 7, however, one of its executives will be making an appearance to talk privacy.
Jane Horvath, Apple's senior director of privacy, will be speaking on a "Chief Privacy Officer Roundtable" on Jan. 7, according to the CES agenda, which Bloomberg earlier reported on.
Though Apple won't be pitching new products at the show, it does suggest the company's increasing its participation after putting up an ad at CES 2019 by the conference's main hall that said "What happens on your iPhone, stays on your iPhone" -- a privacy-focused twist on the Las Vegas slogan "What happens in Vegas, stays in Vegas." Apple didn't immediately respond to a request for comment.
