Pentium 4 cuts escalate chip price war
Intel will dramatically cut prices on the Pentium 4 this month to stimulate demand for its new chip, as the processor market gets even uglier.
The Santa Clara, Calif.-based chipmaker will slash Pentium 4 prices by as much as 50 percent this month in two cuts coming Sunday and April 29, industry sources said. As reported earlier, the company also will introduce a 1.7GHz Pentium 4.
The cuts will potentially fill a number of strategic goals. The company has already said it wants the Pentium 4 to displace the Pentium III on desktops by the end of the year. Demand is also slow, and rival Advanced Micro Devices continues to gain ground.
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