New Windows ad hits a nerve
Microsoft has launched another of its new Windows “Laptop Hunters” ads this weekend. While bloggers and journalists are spending lots of cycles dissecting everything from what the salesclerks are wearing to whether or not the “star” is an actor, the one thing I can’t help but notice is how crazy the new commercials are making many in the Apple community.
The first “Lauren” ad got under many a Mac user’s skin for pointing out the obvious: Macs are more expensive than PCs. The new ad, featuring “Giampaolo,” admits Macs are “soo sexy,” but are more about branding than speeds and feeds.
Like they did when the “Lauren” ad debuted, many Apple enthusiasts are rushing to point out that Macs are still cooler than PCs. With Macs, you get iLife! You get fewer security problems! (Hmm. Maybe not.) If you just add $100 (or more) to your Mac purchase price, you could match the HP machine!