Microsoft's logo gets a makeover
Microsoft has updated its corporate logo for the first time in 25 years.
If you are someone who cares about brands and logos, you might be interested to know that "the new Microsoft logo takes its inspiration from our product design principles while drawing upon the heritage of our brand values, fonts and colors," as the Softies explained it in an August 23 blog post.
The font is Segoe; the intention is meant to imply "digital motion." Segoe and motion are both key to the Microsoft's Metro interface/design philosophy, which has been a key component in a number of recent Microsoft products, services and Web sites. But because Metro is now on Microsoft's banned words list, Microsoft isn't able to say that the new logo reflects the company's Metro UI/design principles.
