Microsoft's 'Apple Tax' faces another audit
Microsoft's latest anti-Apple campaign continues to draw fire, a sure sign that the company has finally at least gotten in the game.
The latest critique comes from BusinessWeek's Arik Hesseldahl. Hessedahl points out that the sticker price of the laptop is just the start of the comparison and suggests it is the Windows computer, rather than the Mac, that is loaded with hidden costs.
Microsoft, of course, made the opposite claim with it's "Apple Tax" return, which argued that owning a pair of Macs costs thousands more than two PCs over their lifetime. And although I was the first to call Microsoft out for its faulty math, I will also say this. The fact that Microsoft was able to get people fired up shows that Microsoft has at least found the right area to focus its energies.
