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The dark side of QR codes

posted onJuly 3, 2012
by l33tdawg

There's a pretty good chance you've scanned a QR code with your smartphone. QR is short for "quick response." Hidden in those lines are embedded code only your smartphone can read that points it to a new location on the Web. Online marketing gurus are singing the digital praises for the inexpensive cost with maximum return on investment.

The real estate industry is one example. Agents are able to market their hottest properties and themselves by embedding QR codes into their signs and brochures. QR design companies say they're seeing exponential growth in their business over the past two years. But security experts say not so fast.

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Security Technology QR Code Industry News

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