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BMW Unveils Concept 7 Series ActiveHybrid

posted onSeptember 23, 2008
by hitbsecnews

The typical hybrid vehicle is a car that would have been considered an economy car even before the hybrid technology was added. The Toyota Prius is the best example of a hybrid vehicle available today.

Some drivers want a hybrid, but don’t want to own a small and not-so-luxurious car like the Prius. For this type of more affluent buyer, many luxury carmakers are starting to add hybrid vehicles to the fleet of available vehicles.

BMW recently announced the world debut of its Concept 7 Series ActiveHybrid to appease these buyers. BMW says that its hybrid system offers the first use of BMW ActiveHybrid technology in the luxury saloon segment. BMW promises that its hybrid system reduces fuel consumption and emissions by 15% when compared to the same car without the hybrid system.

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