Blackberry CEO is 'outraged' by T-Mobile's 'anti-Blackberry' iPhone offer
Blackberry's CEO John Chen has taken a verbal swipe at US mobile operator T-Mobile over its recent iPhone promotion, saying he is "outraged" by the "anti-Blackberry" campaign.
The promotion in question has seen T-Mobile US offer customers an iPhone 5S for $500, $150 less than its usual retail price, touting the saving as "a great offer for Blackberry customers". This didn't go down well with the Blackberry CEO, who on Wednesday wrote a blog post slamming T-Mobile for the promotion, which he blasted as "ill-conceived" and "inappropriate".
Chen said, "Late last week, T-Mobile emailed an offer targeting Blackberry users on its network asking them to switch their Blackberry devices to a competitor's smartphone. As we were never told of their plans in advance, I can only guess that T-Mobile thought its 'great offer for Blackberry customers' would be well received. T-Mobile could not have been more wrong.
