Social media hacking: What do you do when your brand gets hijacked

We all know that having your social media account hacked is a common occurrence, one that’s usually nothing more than an inconvenience. When it happens to a personal account it’s something that can be soon overcome. However, when it happens to a brand account it’s much more damaging.

Quite a few high profile accounts have been hacked recently, the most ‘amusing’ one being the attack on Burger King’s Twitter account which hackers ‘rebranded’ as McDonalds.

However, if your brand is attacked, it’s not the end of the world and if the right action is taken then it’s possible to fully recover, or even benefit, from it. With this in mind, here’s a few tips to help if you find yourself on the wrong end of a malicious hacker.