Nokia, once the world's biggest maker of mobile phones, plans to start designing and licensing handsets again once an agreement with partner Microsoft allows it to in 2016, its chief executive told Germany's Manager Magazin.
"We will look for suitable partners," Rajeev Suri said in an interview published on Thursday. "Microsoft makes mobile phones. We would simply design them and then make the brand name available to license."
Nokia Networks officials are continuing their efforts to better compete with larger rivals like Ericsson and Huawei Technologies in the rapidly evolving telecommunications space.
Nokia in April announced plans to buy Alcatel-Lucent for $16.6 billion, a move that will give it greater scale against larger vendors and expand its capabilities in network-functions virtualization (NFV), a key technology being pushed and embraced by telecom operators. Now the company an infrastructure platform designed to help mobile network operators more easily adopt NFV and cloud computing.
Nokia is reportedly considering a sale of its prized navigation business HERE Maps, in a bid to fight its financial troubles. According to a new report from Bloomberg, Nokia is considering the sale in a bid to boost growth at its Nokia Networks business and/or reduce debt to improve its credit rating.
Whether you’re getting a new one as a present or shopping for one with that influx of holiday cash from your relatives, there’s no better time to get yourself a new smartphone than the holiday season. But, don’t just go one model number higher than whatever you’ve got now—shake things up this year with a Lumia phone. In a sea of static, square app icons, the Lumia runs Windows Phone, which takes a radically different approach to their smartphone interface, allowing you more room for customization and giving you more information faster.
Microsoft has started to push out updates that will re-brand the Nokia apps that are on your Windows Phone. An app, for example, previously called Nokia Cinemagraph, is now called Lumia Cinemagraph.
These updates should not come as a surprise as we fully expect Microsoft to slowly transition over the entire Nokia portfolio into its own branding. From these apps, it looks like they will stick with the Lumia branding for Nokia related products which is likely a smart move considering the strong brand recognition with that name.